Not an agency. A lease-up machine.
Stop marketing your building
like it's 2015.
Drone shots nobody watches. Listing photos that look like every comp on the block. Tens of thousands in SEM to lease up a building social media could've filled for a fraction. We're the full-stack content, social, and leasing engine that gets buildings stabilized — faster, under one roof.
Trusted by the teams behind
The 90-second breakdown
Three reasons your lease-up stops dragging.
No account manager. No telephone game.
You work directly with the team that shoots your property, runs your ads, and reads your leasing data. One roof, one point of contact — not four vendors pointing fingers.
5,000+ creators. Every U.S. city.
Same-week shoots, anywhere. 4K cinematic, drone, lifestyle, 3D. Most campaigns go live within 72 hours of the shoot.
Every dollar tracked to a signed lease.
We don't post and pray. Content goes live, campaigns deploy, leads route straight to your leasing team — and we refine weekly off real data until the building stabilizes.
Pick a slot. We'll teardown your current funnel — free.
The real problem: five vendors and a generic playbook. That's why your lease-up dragged.
Dear Owner, Operator, or Developer,
- Are you spending thousands a month across a photographer, a social agency, a web vendor, and an ad guy — and still can't tell what's actually filling units?
- Did your last lease-up lean on $30K+ of apartments.com placements and SEM just to hit budget occupancy?
- Does your building look, sound, and market exactly like the three new developments down the street?
- Is your social media an afterthought — posted by an on-site team that's already stretched thin?
Most multifamily properties struggle for the same reason: branding, content, social, and advertising are treated as four separate jobs, handled by four separate vendors, with no one accountable to the one number that matters — occupancy.
The problem isn't your building. It's the fragmented vendor model itself.
What you actually need is a single team that produces the content, runs the ads, manages the inbox, and drives leads straight to your leasing office — content built with the ad in mind, refined off real leasing data. That's a six-figure in-house marketing department most properties can't justify hiring.
So we became it.
— James Thomas, Founder
The Lease Machine®
Branding + content + ads + leasing.
One team. One roof.
Agencies separate the people who make the content from the people who run the ads. That's why both underperform. We don't.
Produce the Content
Build the Brand
Run Ads & Capture Leads
We build the machine. · We run it. · You get leases.
Proof
Grove Central — Coconut Grove, Miami
Terra Group · Greystar · 402 units · Multifamily lease-up
A new 402-unit development in one of the most competitive rental markets in the country. We launched social campaigns months before TCO, positioning Grove Central as a lifestyle destination — not just another transit-adjacent building.
TCO Dec '23 → Sept '24
vs. tens of thousands typical
"Our two highest-performing lease-ups are Metro Edgewater & Grove Central. Neither used apartments.com 'Diamond Plus,' and SEM spend was south of $7,000 at both. The only thing those two properties have in common is they use THOMAS."
Regional Marketing Lead, South Florida Portfolio
"They helped us stay well above budgeted occupancy without high-cost avenues — building an enticing vision that appealed to our audience before we even hit TCO. Without them we'd have failed to separate ourselves in the most competitive market in the country."
Marketing Lead, Multifamily Owner-Operator
"That's the best social media campaign I've ever seen."
Michael Walsh · Regional Director, Greystar
Who it's for
Built for everyone with skin in the lease-up.
Owners & Operators
Stabilize faster, spend less on SEM, protect long-term asset value.
Property Managers
Done-for-you content and social across the portfolio — fair-housing compliant.
Developers
Pre-TCO lease-up campaigns that build buzz before the doors open.
Investment Sales Brokers
Fast, clean listing media that helps assets sell.
Full-stack management for modern multifamily.
A decade making real estate impossible to scroll past.
We're a full-stack marketing agency built for commercial real estate. From high-end photo and video shoots — including drone, lifestyle, and 3D graphics — to daily social media management, targeted ad campaigns, and automated lead-to-tour systems, we handle every step of the process.
Our approach connects brand, content, and leasing into one streamlined system so properties lease faster and investment sales listings move with speed. Most campaigns go live within 72 hours of the shoot.
Let's teardown your lease-up.
Book a 15-minute audit. We'll show you exactly what we'd change about your current content, social, and ad spend — what's working, what's wasting money, and what we'd do to stabilize faster. No pitch. No pressure.
@thomasproductionsco · james@thomasproductionsco.com · 561.386.0962
FULL-STACK MANAGEMENT FOR MODERN MULTIFAMILY
We are a next-generation multifamily management company built to increase property performance through stronger marketing, leasing, and brand execution. Backed by 10–12 years of industry experience, our team includes professionals from some of the most respected management companies in the world. We combine operational understanding with high-level creative, media, and leasing systems to help properties gain attention, drive qualified traffic, and convert demand into signed leases.
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We build and run a complete leasing system for your property — from branding and creative to advertising and lead follow-up — so you can fill units faster and more efficiently.
It starts with high-quality lifestyle photo and video content that sells the experience of living there. We create everything in-house, ensuring every visual matches your brand across all platforms. Then, we run targeted social media ad campaigns that put your property in front of the right audience, driving a steady stream of qualified leads.
Our process doesn’t stop at clicks — we integrate automated lead capture, tour scheduling, and follow-up to convert interest into signed leases. With this approach, your property’s marketing becomes a single, streamlined system designed to generate consistent leasing results.
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We produce high-impact photography and cinematic video for two key audiences in the real estate industry:
For Owners & Property Managers – Lifestyle marketing commercials designed to build brand awareness and lease the asset. These shoots can feature models or be purely property-focused, showcasing the experience of living or working there through ground and aerial photography, cinematic video, and social media–ready reels.
For Investment Sales Teams – Fast-turnaround listing packages built to move deals quickly. We deliver professional photography, cinematic video, and 3D graphics on tight timelines — often within a week — so brokers can get listings to market with speed and precision.
Both approaches are tailored to the unique goals of the project, ensuring every shoot captures the property’s value and resonates with its target audience.
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Social Media Management
Content Creation & Campaigns
Paid Advertising (Meta, Instagram, TikTok)
Influencer Partnerships (5,000+ creators worldwide)
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Brand Strategy & Visual Identity
Logo & Graphic Design
Marketing Materials (digital & print)
Website Design & Development
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We design and host modern, mobile-optimized websites that convert visitors into leads. Whether you need a property-specific landing page or a full portfolio site, we deliver clean, fast, and functional designs with integrated lead capture — so your marketing isn’t just beautiful, it’s measurable.